1. Drive Loyalty & Repeat Engagement
Reward returning customers with gamified advent calendars or daily challenges that deliver exclusive prizes, codes, or experiences – all aligned with your brand and campaign messaging.
2. Activate Campaigns Across Channels
Boost engagement across email, social, in-store, and app environments. Our clients consistently see spikes in gameplay each time they trigger a campaign email or social post – turning passive opens into active interactions.
3. Showcase & Launch Products with Impact
Countdown calendars and interactive reveals help spotlight seasonal ranges and limited-time offers – driving awareness and urgency at key buying moments.
Each campaign type can be tailored to your goals, channels, and compliance needs – all supported by our in-house design, marketing, and development teams.
4. Drive In-Store or In-Venue Visits
Use a festive game and countdown calendar to bridge digital and physical experiences – releasing exclusive voucher codes, freebies, or rewards that can only be redeemed in-store or on-site.
For hospitality and retail brands, this approach turns gameplay into footfall – creating reasons to visit, purchase, and share. Clients have successfully used this format to distribute limited-edition menu items, free drinks, or voucher-based incentives tied to specific dates.
5. Strengthen Brand Partnerships
Collaborating with sponsors or partner brands? Games offer a premium space for co-branding and prize promotion without compromising the customer experience.
Every game environment can include partner logos, prize imagery, and messaging – a powerful way to highlight collaborations, reward loyalty across brands, and deliver commercial value alongside engagement.
6. Stay Front of Mind During Peak Season
During the busiest retail period of the year, standing out matters. A branded game keeps your audience engaged beyond the ad impression – delivering recurring touchpoints that build familiarity and positive sentiment.
Because games are easy to share on social channels, they also fuel organic reach – helping you stay visible just as consumer attention becomes most competitive.
7. Extend Beyond Christmas
Gamified engagement doesn’t end when the holidays do. The same mechanics can power campaigns for Black Friday, Cyber Monday, New Year, and even January clearance events.
By refreshing creative assets or prize structures, you can repurpose successful formats for multiple seasonal touchpoints – keeping engagement high all year round.
Get 12 Christmas Game Campaign Ideas For Consumer Brands
Whether you’re looking to reward loyal fans, grow your email list, or increase conversions, a well-timed seasonal game campaign can deliver sensational results.
In this free guide, we cover:
- Why games should be on the marketing list
- 12 festive game campaign ideas for consumer brands to engage customers
- How to plan your festive game campaign
🤙 Book your discovery call
Let’s plan your next high-impact Christmas campaign. Book a discovery call with our team to see how branded game campaigns can power engagement and ROI this holiday season.