Games for Banking, Finance & Insurance

Boost your marketing with custom, branded marketing games

It’s really difficult to stand out from your competitors and stay memorable with customers and prospects, but with 63% of B2B buyers saying that marketers aren’t connecting with them, it’s time to shake things up and do something different.

The good news is, it’s never been easier to try!

Not many people know this, but branded games offer a fun and cost-effective method for building meaningful connections with your customers, prospects and also employees. By capturing attention and tapping into natural competitive instincts, you can leverage the power of gameplay to support your marketing objectives.

We’ve worked with Credit Safe, ICAP, Beazley & LV to deliver engaging seasonal campaigns, raise brand awareness and stand out from their competitors. And we’ve seen banking, finance and insurance companies choose games as a way of introducing more fun into their internal and external marketing campaigns. If you’d like to know more about how games can work for this industry then get in touch.

"Good quality work, streamlined process and always delivered on time and budget."

But why should you use a branded game?

There are so many reasons why you should include games in your marketing campaign plans. Here are just a few:

Our branded games regularly deliver over 20 minutes average engagement time per player. That means eyes on your brand for a significant period of time!
Boost brand awareness. Games can be customised to your brand, either a little bit by adding your logo and copy, or a lot by fully reskinning a game into your brand.
Make marketing fun again! Games deliver fun, engaging and memorable experiences for players.
Keep people coming back for more. We regularly see people playing our games multiple times, and in some cases over 500 times!
Games can be used for all kinds of campaigns – the sky really is the limit. They also work seamlessly across desktop and mobile.

Our branded HTML5 games combine fun and addictive gameplay with marketing strategy, meaning we can tailor a solution that helps you meet your marketing goals.

How can you use a branded game?

Okay so you love the concept. But what can you actually do with a game?

A branded game can be a powerful engagement tool, cutting through the digital noise and helping you to stand out from what your competitors are doing. Games are great at capturing people’s attention, helping to engage customers and develop lasting connections with a brand.

There are numerous use cases for branded games:

Engage and entertain your clients and prospects
Launch a new product or service
Send traffic to a website, landing page, or app
Capture leads and build GDPR-compliant mailing lists
Promote special offers and discounts to your customers
Drive footfall at physical or virtual events and trade shows

Simply add your logo for a ready-to-go game, or tailor the colours, characters, and environments to create unique branded experiences. Whatever your budget and objectives, our wide range of games has something for everyone.

Games can also be used for:

Discover more

"We wanted to work with Peek & Poke because they really demonstrated an understanding of gamification and quality content. They’re a cool and trendy brand that was in keeping with our own values, and we saw them as thought-leaders in their industry."

"Good quality games, reliably produced on time and within budget."

Success stories

View case study

Get in touch today!

Got a project in mind? We’d love to share our campaign inspiration deck with you and your team. Simply drop us a note below and we’ll be in touch.

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