“The engagement was incredible. We’ve never seen numbers like that before! 15% of people played it over 50 times, which is just amazing."
“We expected to have a few hundred folks play the game, but by the end of the first day we saw a few thousand. The acquisition cost per app download was great too, far exceeding expectations!”
“The Soccer Skill Shot game marked our third Christmas campaign with Peek & Poke, and as always, we were thrilled with the results!"
“The engagement was incredible. We’ve never seen numbers like that before! 15% of people played it over 50 times, which is just amazing."
“In terms of creating a piece of content that represented Kwik Fit, and being memorable with it, this was easily the best yet.”
“The game was the perfect addition to our wider campaign, giving players a fun experience while making sure we were delivering on our KPIs.”
12 Christmas Game Campaign Ideas for Consumer Brands
Whether you’re looking to reward loyal fans, grow your email list, or increase conversions, a well-timed seasonal game campaign can deliver sensational results.
Download this guide for 12 engaging festive campaign ideas for consumer brands, ready to put into play straight away!
12 Christmas Game Campaign Ideas for B2B Marketers
Looking to say thanks to a large number of staff and partners at the end of a busy year? Maybe you want to do something different that shows your company’s fun side during the festive period?
This free guide provides you with 12 ideas for using a digital game to deliver a B2B Christmas campaign that’s fun, engaging, and unforgettable!
Campaign recipes
Christmas success stories
Molton Brown Perfect Match
"The engagement was incredible. We’ve never seen numbers like that before! 15% of people played it over 50 times, which is just amazing."
Quidco Q4 Multi-Game Bonanza
"The sponsors for the Black Friday Match-3 saw an increase across all metrics we were tracking!"
Kwik Fit Kwikmas Konga
"The design was fantastic, it looked incredible and went beyond our expectations!"
Farmhouse Inns Carvery vs. Cake
"I wouldn't want to risk a project like this with anyone else. The stakes were high and it required something special."
Hungry Horse Crazy Horse Racing
"It’s not just the ‘magic’ of the games – it’s the quality, consistency, and reliability of the Peek & Poke team."
Multipipe Santa Goes Skiing
"We had a really good number of players this year, and a lot of people playing the game a lot of times!"
Beazley Risky Rider
"Good quality work, streamlined process and always delivered on time and budget."
Derivco Sports Christmas Game Bundle
"The whole process from start to finish was SO simple."
Rhodar Soccer Skill Shot
"The Soccer Skill Shot game marked our third Christmas campaign with Peek & Poke, and as always, we were thrilled with the results!"
Christmas/winter game collection
Tried-and-tested games
We’ve invested thousands of hours into our digital games to ensure they’re built with great gameplay and user experience front of mind.
Whether you decide to simply add your logo and messaging or go for a more customised version, you’ll be getting a tried-and-tested game for a fraction of the cost you’d need to build it from scratch.
Engagement and data capture
Games are a fun and accessible foundation for your Christmas campaign. They grab attention, boost engagement, and keep players coming back for more.
All of our games come with a built-in leaderboard as standard, providing you with an easy lead-generation tool that’s GDPR-compliant.
Prizes and giveaways
Whether it’s a cash voucher, a piece of tech, branded merch, or a chance to win one of your products or brand experiences, everyone loves to play knowing there’s a prize up for grabs.
By combining a game with a competition incentive, you’ll entice people to submit their details while engaging with your brand in a fun way.
How does it work?
Our games are browser-based and responsive, which means they’re designed to work on any popular device that supports an internet browser.
This includes mobile, desktop, and tablet devices (our clients also like to display them on large touchscreens and arcade machines at physical events).
“In terms of creating a piece of content that represented Kwik Fit, and being memorable with it, this was easily the best yet.”
"The final product exceeded our expectations. Our branding tied in so well with the game and the character design ended up being incredible. The game surpassed our expectations as it was shared without the spend and how it should be – organically!"
Book a discovery call
Book a 20-minute chat with one of our team to find out how games could supercharge your Christmas campaign.