Game Time! Your Guide to Christmas Game Success

If you’re looking to engage your audience, generate leads and increase sales this Christmas, branded games could be just the ticket. Not only do games provide your audience with some fun (boy, we need it!), by using game mechanics you are appealing to basic human instincts, driving specific marketing interactions that help you meet your goals.

To help you get started, we’ve collated everything we know about creating the best interactive game campaign that will help you hit your festive targets! Get your free copy and start planning a cracking Christmas campaign.

This free in-depth guide covers:

• Some stats and figures to understand consumer behaviour around the festive period.
• Why games are playing a part in marketing strategy.
• Determining your goals and whether interactive content is right for you.
• What you can do with a game campaign and how much it costs.
• Practical tips and best practice advice based on common objectives.
• How to build out and promote your campaign.
• Common pitfalls you should avoid.